Men In Black: The Rookie – Marie Jourdren

Men In Black: The Rookie
2018
XR theatre, 90′

Men In Black: The Rookie is a premium exhibition tour for mid to large cities based on a VR promenade theater. The user is immersed in the world of the famous Men In Black franchise and plays a rookie agent, who follows a training program to join the secret organization. Throughout their journey, both real and virtual, users will have to interact with a stadium scale environment populated by live characters and creatures to fulfill their mission.

synopsis

A secret government organisation contacts you to inform you that you’ve being selected to accomplish a very special mission. The message remains very evasive, giving information on the date, time and place of the appointment. You also receive instructions about a particular dresscode.

On D-Day, you arrive dressed in a black suit and sunglasses.

At the headquarters, managed by one of MIB’s four hyper-senior training agents, Y, K, J and V, you will be informed of the mission. Alpha, ex-MIB agent A, is trying to build an organization to seek revenge against the MIB. She wants to destroy weak alien species – including humanity, and is gathering aliens all around the galaxy to fulfil her dark objective.

Once equipped and after receiving instructions from your superiors, you will follow in the footsteps of dangerous Aliens: Aeon: capable of controlling time, I.C.E 3564: half-Alien, half A.I., Asudem: ex-Lunar Max prisoner, and Pr. Grūubin: an accomplished and acclaimed scientist from the dying planet XX31.

The mission is carried out at top speed, while you face totally hallucinating situations and settings. Tracking down an Alien creature in an apartment where time flips upside down. Drink cocktails at the alien cabaret, which bring you strange visions of the future. Face / deal with a post-apocalyptic district situation. Neutralize Aliens with the most amazing MIB weapons.

Meet incredible creatures (but are they human or alien?), who may give you instructions and clues, or put you on the wrong track.

Rookie, you will have to make the right choices, and remember to always honor the MIB code.

MOODBOARDS

User journey

Divided into small groups, viewers experience 4 different scenarios and a series of personalized events through the 60 possible sub-stories. Each scenario lasts 90 minutes, and is composed of a 45’ immersive theater part and a 45’ virtual reality part.

stage design

From the secret headquarter to the training halls, the subway or the streets of major cities, the sceneries take their inspiration in the emblematic environments of the franchise and are displayed in 3 removable giant domes 200 feet long, placing the viewer at the center of the action. In total, the whole space offers more than 50 different sceneries.

shopping & catering

Eat a meal at an Asian restaurant table prepared by a chef watching you from the corner of his eye, swallow a hotdog or pizza at the corner of the street on a shop run by a creepy man: after the VR experience, the user has the opportunity to continue his immersion in the streets of the city while remaining immersed in the universe.

The space also includes gift shops, boutiques and booths where spectators can buy all kinds of exclusive objects and share their experiences on social networks.